Title: Systémově dynamický model pro podporu řízení destinace cestovního ruchu jižní Čechy
Other Titles: The system dynamics model for support of the destination management in South Bohemia
Authors: Štumpf, Petr
Vojtko, Viktor
Citation: Trendy v podnikání = Business trends : vědecký časopis Fakulty ekonomické ZČU v Plzni. 2016, č. 4, s. 43-61.
Issue Date: 2016
Publisher: Západočeská univerzita v Plzni
Document type: článek
article
URI: http://www.fek.zcu.cz/tvp/doc/akt/4-2016-clanek-6.pdf
http://hdl.handle.net/11025/22525
ISSN: 1805-0603
Keywords: turismus;destinace;management;simulace
Keywords in different language: tourism;destination;management;simulation
Abstract in different language: The aim of this paper was to propose a system model that will lead to an efficient participation of a destination management organization (DMO) on the management of a tourism destination and will help to reach a consensus among stakeholders. It means a high efficiency of the Hospitality & Tourism industry, as well as a high level of visitors̕ satisfaction, low level of residents̕ irritation and a preservation of a cultural and natural potential of a tourism destination. The computer simulation model, which enables policy testing and the scenario analyses of the future development based on various policies and decisions, are presented in this paper. The main methodological approach used in this paper was system dynamics. This method helped to reveal the complexity of a tourism system and to identify connections among a number of stakeholders in a tourism destination. This method, which is based on the computer simulations, enabled not only the economic impacts evaluation, but also to reveal the sociocultural and environmental relations in a complex organism such as tourism destination. The system dynamics model was developed for the Region of South Bohemia, which is one of the leading tourism destinations in the Czech Republic. The model has also allowed an application of conditions for tourism development from neighbour Region of Upper Austria for a comparison of various tourism policies.
Rights: © Západočeská univerzita v Plzni
Appears in Collections:Číslo 4 (2016)
Číslo 4 (2016)

Files in This Item:
File Description SizeFormat 
Stumpf.pdfPlný text438,42 kBAdobe PDFView/Open


Please use this identifier to cite or link to this item: http://hdl.handle.net/11025/22525

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.