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DC poleHodnotaJazyk
dc.contributor.authorBobenič Hintošová, Aneta
dc.date.accessioned2023-02-13T09:36:45Z
dc.date.available2023-02-13T09:36:45Z
dc.date.issued2022
dc.identifier.citationTrendy v podnikání = Business trends : vědecký časopis Fakulty ekonomické ZČU v Plzni. 2022, roč. 12, č. 1, s. 24-29.cs
dc.identifier.issn1805-0603
dc.identifier.urihttp://hdl.handle.net/11025/51430
dc.format6 s.cs
dc.format.mimetypeapplication/pdf
dc.language.isoenen
dc.publisherZápadočeská univerzita v Plznics
dc.rights© Západočeská univerzita v Plznics
dc.subjectgramotnostcs
dc.subjectglobální obchodní gramotnostcs
dc.subjectpřístup založený na tříděcs
dc.subjectmezinárodní obchodní kompetencecs
dc.subjectstudentics
dc.titleCultivation global business literacy in the classroomen
dc.typečlánekcs
dc.typearticleen
dc.rights.accessopenAccessen
dc.type.versionpublishedVersionen
dc.description.abstract-translatedGraduates of study fields focused on business and marketing face intense competition on the labor market, which is becoming more and more international. Hence, it is important to cultivate the ability of students to apply acquired knowledge and skills in key areas in the global context in order to know how to effectively analyze, justify and solve problems in different situations. The paper introduces the concept of global business literacy and evaluates it on a sample of students of the Corporate Business and Marketing master's degree study program at the Faculty of Business Economy of the University of Economics in Bratislava, with seat in Košice, who completed the course International Business. The aim of the paper is to identify, whether the completion of this classroom-based course contributed to cultivation of global business literacy of the affected students. For the purpose of the analysis, descriptive analysis as well as paired t-test are used. The results show positive shift toward higher level of global business literacy of the students after completing the course, especially in the dimension of international business competence. Implications for development of pedagogical activities in the global context are further discussed.en
dc.subject.translatedliteracyen
dc.subject.translatedglobal business literacyen
dc.subject.translatedclassroom-based approachen
dc.subject.translatedinternational business competenceen
dc.subject.translatedstudentsen
dc.identifier.doihttps://doi.org/10.24132/jbt.2022.12.1.24_29
dc.type.statusPeer-revieweden
Vyskytuje se v kolekcích:Číslo 1 (2022)
Číslo 1 (2022)

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