Title: Komunikační systém a komunikační praxe v organizaci
Other Titles: Communication system and communication practices within the organization
Authors: Mirovský, Dominik
Advisor: Jermář Milan, PhDr. Ph.D.
Referee: Egerová Dana, Doc. PaedDr. Ph.D.
Issue Date: 2016
Publisher: Západočeská univerzita v Plzni
Document type: diplomová práce
URI: http://hdl.handle.net/11025/23203
Keywords: komunikace;podnik;organizace;strategie
Keywords in different language: communication;company;organization;strategy
Abstract: Hlavni naplni teto diplomove prace je zhodnoceni dosavadni komunikacni praxe ve vybrane spolecnosti a stanoveni navrhu na pripadna zlepseni. Prace je rozdelena do tri zasadnich casti. V prvni casti je podrobne charakterizovan zkoumany podnik na zaklade strategicke analyzy. V druhe casti je kratce popsana teorie komunikace a jsou stanoveny hlavni pozadavky na komunikacni procesy ve spolecnosti. V posledni treti casti je pak charakterizovana komunikacni praxe spolecnosti rozdelena do nekolika oblasti. Autor prace nakonec navrhnul vylepseni techto vybranych oblasti komunikace.
Abstract in different language: The main goal of this thesis is to evaluate existing communication practices in the selected company and determine proposals for possible improvements. The work is divided into three major components. In the first, there is detailed strategic analysis study of the selected company. The second section briefly describes the theory of communication and sets out the main requirements for the communication processes in the company. The third and last part is then describing the current practice of communication society divided into several areas. The author of the thesis finally suggested improvements to these selected areas of communication.
Rights: Plný text práce je přístupný bez omezení.
Appears in Collections:Diplomové práce / Theses (KPM)

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DP_Mirovsky_VP.pdfPosudek vedoucího práce694,41 kBAdobe PDFView/Open
DP_Mirovsky_OP.pdfPosudek oponenta práce737,99 kBAdobe PDFView/Open
DP_Mirovsky.PDFPrůběh obhajoby práce1,22 MBAdobe PDFView/Open


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